Child naming in the Google era

Reading Hunter Walk’s Modern advice for parents-to-be over at the Google Blog feels pretty ironic and surreal to me. Unlike Hunter, who is cursed by having a name consisting of two real words, I do have an exceedingly unique name, and its easy “googlability” has always felt like a liability more than a boon to me.

Here’s my modern advice for parents-to-be: give your child a non-descript name. It will probably thank you for it down the road.